Barker and Stonehouse is a large and well-established furniture retailer that stocks some of the world’s biggest and best brands, including Natuzzi, Kartel and B&B Italia. Our brief was to create a comprehensive set of seasonal brochures, direct mail, POS and in store offers that communicated the brand’s expertise as the retailer for trend inspired furniture.
The summer creative involved projecting gerbera flowers onto a blank canvas to create a multi dimensional, cascading summer garden. It was love at first sight… the gorgeous image worked especially well with the ‘Falling in love with the Barker and Stonehouse Summer Sale’ line, and customers were well and truly hooked.
We also developed the summer design into Sale End invitations for an End of sale event in store.